In partnership with JTB, STH supported the sale and fulfilment of over 18,000 tickets across a diverse portfolio of premium experiences. The programme launched 30 unique hospitality and travel products, each designed to elevate the fan journey beyond the game and provide seamless, high-end access to one of baseball’s most prestigious international competitions.
Packages were sold into 19 countries worldwide, reflecting the growing appetite for premium, experience led sports travel. From domestic fans to international travellers, the programme successfully catered to a wide range of audiences seeking curated, end-to-end event experiences.
World Baseball Classic Experiences powered by STH combined premium seating, elevated service and curated travel offerings to create a fully immersive event experience. From suite-level access to bespoke travel packages, the programme was designed to meet the expectations of a modern global sports audience.
Delivery spanned four host venues, including locations in the United States and Tokyo, Japan, with each market requiring a localised approach while maintaining a consistent global standard. This multi-market execution reflects STH’s ability to scale complex hospitality programmes across regions while preserving quality, consistency, and brand integrity.
